We are a big fan of brands that take sustainable action and launch sustainable products or services. We encourage brands to create and accelerate the demand shift. And we see it as our mission to help brands succeed in their bold ambition.
Discover how research can lead to sustainable growth.
Our Responsible Growth Model, or RGM®, is a scientific research-based approach that came into existence with the help of Prof. Dr. Gino Verleye (Ugent). The model researches which sustainable initiatives or products push the right buttons with your target audience. It turns sustainability into sustainable growth.
More specifically, you will learn:
- What the consumer expects from companies in your industry.
- Whether your offer corresponds with these expectations
- Where your growth potential lies and how to activate it
We developed a 3D animated video to explain more about the model.
RGM® is scientifically sound. It has been peer-reviewed and highly rated in the renowned scientific magazine Frontiers. But more importantly: the results are there.